Business

Nike Unveils Its First India-Focused Running Shoe, Priced at ₹3,795

Published: 29 October 2026 · 1 min read

What Happened

Nike unveiled Vegam Run on October 28, 2026, its first running shoe designed specifically for India. Priced at ₹3,795, it will be available through Flipkart and select retailers from November 1. Developed in approximately five months with input from Indian runners, the shoe combines cushioning, breathability and durability. Nike plans to introduce it in additional international markets in 2027.

Key Takeaways

The launch marks Nike's effort to develop products specifically for Indian consumers. It also supports the company's push into India's running market as its business faces declining sales in China

Sources

Nike, Economic Times, Reuters