Red Bull Can Retain ‘Energy Drink’ Label After Delhi HC Ruling
What Happened
The Delhi High Court set aside the FSSAI order that directed Red Bull India to stop using the term “Energy Drink” on its products. The court ruled that the regulator had violated principles of natural justice by issuing the order without giving the company an opportunity to respond. However, the court did not rule on whether the label itself is legally valid and allowed FSSAI to revisit the matter after following due process.
Key Takeaways
Red Bull can continue using the “Energy Drink” label for now, but the broader regulatory dispute remains unresolved. The ruling underscores that regulators must provide companies a chance to be heard before taking enforcement action.